# A New York entrepreneur turns high-protein lupini bean pizzas into a $700,000 business

- Source: Times of India
- Published: 2026-10-20T05:38:43+00:00
- Category: World
- Original: https://timesofindia.indiatimes.com/world/rest-of-world/a-new-york-entrepreneur-pitched-his-high-protein-lupini-bean-pizzas-to-stores-from-a-citi-bike-after-launching-in-2025-his-brand-loopini-surpassed-700000-in-revenue-by-april-2026/articleshow/135061988.cms
- Canonical: https://groundlevelnews.com/story/a-new-york-entrepreneur-turns-high-protein-lupini-bean-pizzas-into-a-7-371780/

In January 2025, Damiano Messineo introduced Loopini, a unique high-protein pizza crafted from lupini beans. By mid-2026, the brand had made impressive strides, moving from a single location in New York City to partnerships with large retailers such as Whole Foods and Target. Messineo's 100-day product testing during his Ironman training paid off, with Loopini achieving $700,000 in revenue by Apri

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