# As Political Ad Spending Skyrockets, Broadcast TV Remains King

- Source: NYT Business
- Published: 2026-11-01T10:00:52+00:00
- Category: Local
- Original: https://www.nytimes.com/2026/11/01/business/media/advertising-paxton-talarico-texas-television.html
- Canonical: https://groundlevelnews.com/story/as-political-ad-spending-skyrockets-broadcast-tv-remains-king-568105/

Even though marketers have increasingly shifted their dollars to other media, local stations are reaping a bonanza during these midterm elections. Nowhere is this is more evident than in Texas.

_Ground Level News shows a short summary only; the full article and all rights belong to NYT Business._