# Asda hires ex-Morrisons boss in bid to grow firm

- Source: BBC Business
- Published: 2026-11-03T15:12:35+00:00
- Category: Business
- Original: https://www.bbc.co.uk/news/articles/c6vg0xzd0ln4o?at_medium=RSS&at_campaign=rss
- Canonical: https://groundlevelnews.com/story/asda-hires-ex-morrisons-boss-in-bid-to-grow-firm-08b4aa/

David Potts takes charge of Asda, which is based in Leeds, with immediate effect.

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