# Databricks co-founder shares his secrets for winning big enterprise customers

- Source: TechCrunch
- Published: 2026-10-26T22:00:00+00:00
- Category: Tech
- Original: https://techcrunch.com/2026/10/26/databricks-co-founder-shares-his-secrets-for-winning-big-enterprises-customers/
- Canonical: https://groundlevelnews.com/story/databricks-co-founder-shares-his-secrets-for-winning-big-enterprise-cu-9e45ec/

Turns out selling to big companies isn’t about having the shiniest tech: It’s about hitching a ride on a giant’s sales team.

_Ground Level News shows a short summary only; the full article and all rights belong to TechCrunch._
