# DraftKings Wants Parents to Talk to Kids About Gambling. Brands Using AI Targeting Can’t Hand Off Responsibility That Easily

- Source: Inc.com
- Published: 2026-10-29T19:00:00+00:00
- Category: Tech
- Original: https://www.inc.com/robert-gillespie/draftkings-kids-gambling-ai-responsibility/91427816
- Canonical: https://groundlevelnews.com/story/draftkings-wants-parents-to-talk-to-kids-about-gambling-brands-using-a-a46901/

DraftKings wants parents to handle the conversation around gambling. But when your AI marketing models know more about a customer’s limits than they do, responsibility stays with the brand.

_Ground Level News shows a short summary only; the full article and all rights belong to Inc.com._