# How Jennifer Foyle Grew Aerie Into A $2 Billion Brand

- Source: Forbes - Business
- Published: 2026-11-04T22:05:16+00:00
- Category: Business
- Original: https://www.forbes.com/video/26fb6152-89de-4eac-a72f-53642968200d/
- Canonical: https://groundlevelnews.com/story/how-jennifer-foyle-grew-aerie-into-a-2-billion-brand-c82f7b/

In this episode of C-Suite Unscripted, the Jennifer Foyle, President and Executive Creative Director of AE & Aerie breaks down the deeply personal origin of the groundbreaking #AerieReal campaign and explains why the brand is making a firm commitment to reject AI-generated models in its marketing. Foyle also shares her unfiltered retail career journey, detailing her training at Bloomingdale's, her

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