# Jay-Z’s Company Picks Jay-Z As Next Super Bowl Halftime Performer

- Source: Forbes
- Published: 2026-10-27T03:47:15+00:00
- Category: Local
- Original: https://www.forbes.com/sites/hannahabraham/2026/10/26/jay-zs-company-picks-jay-z-as-next-super-bowl-halftime-performer/
- Canonical: https://groundlevelnews.com/story/jay-z-s-company-picks-jay-z-as-next-super-bowl-halftime-performer-4073fb/

Because Roc Nation partnered with the NFL in 2019 as its live music strategist and co-producer, Jay-Z holds decision-making authority over the selection of performers.

_Ground Level News shows a short summary only; the full article and all rights belong to Forbes._