# Potatoe Chips Fried In Water?Why Food Innovation Is Now A Leadership Test

- Source: Forbes
- Published: 2026-10-21T14:08:00+00:00
- Category: Business
- Original: https://www.forbes.com/sites/philkafarakis/2026/10/21/potatoe-chips-fried-in-waterwhy-food-innovation-is-now-a-leadership-test/
- Canonical: https://groundlevelnews.com/story/potatoe-chips-fried-in-water-why-food-innovation-is-now-a-leadership-t-3f7f42/

Potato chips fried in water? SIAL Paris reveals food innovation's real leadership test: challenging assumptions behind how we make and market food. New age of making food

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