# Serena Williams, Kevin Durant, and Aaron Rodgers Have a Business Playbook Beyond Sports

- Source: Inc.com
- Published: 2026-10-18T15:00:00+00:00
- Category: Tech
- Original: https://www.inc.com/stacey-mickles/serena-williams-kevin-durant-and-aaron-rodgers-have-a-business-playbook-beyond-sports/91421306
- Canonical: https://groundlevelnews.com/story/serena-williams-kevin-durant-and-aaron-rodgers-have-a-business-playboo-c6929d/

These athletes aren’t just playing the game. They’re investing in the next one.

_Ground Level News shows a short summary only; the full article and all rights belong to Inc.com._