# The Onion Plans to Sponsor a College Football Bowl—and Beat Jeff Bezos at His Own Game

- Source: Inc.com
- Published: 2026-11-06T18:57:49+00:00
- Category: Tech
- Original: https://www.inc.com/sam-blum/the-onion-college-football-bowl-game-sponsor/91432377
- Canonical: https://groundlevelnews.com/story/the-onion-plans-to-sponsor-a-college-football-bowl-and-beat-jeff-bezos-e1ac51/

To overtake The Washington Post in print circulation, CEO Ben Collins is betting that a satirical college bowl game sponsorship is the ultimate subscriber growth engine.

_Ground Level News shows a short summary only; the full article and all rights belong to Inc.com._