# The political ad wars are still being fought over the airwaves even as digital gains share

- Source: CNBC
- Published: 2026-10-21T14:40:02+00:00
- Category: Local
- Original: https://www.cnbc.com/2026/10/21/why-broadcast-tv-still-dominates-political-ad-spending.html
- Canonical: https://groundlevelnews.com/story/the-political-ad-wars-are-still-being-fought-over-the-airwaves-even-as-800daf/

Broadcast TV is set to capture nearly half of political advertising spending ahead of the midterm election as local stations benefit from record spending.

_Ground Level News shows a short summary only; the full article and all rights belong to CNBC._
