# Veterans Day: Born Primitive and Black Rifle Coffee Company to Honor American Heroes with a Goal of Eliminating $35M in Medical Debt

- Source: PR Newswire M&A
- Published: 2026-11-04T11:00:00+00:00
- Category: Business
- Original: https://www.prnewswire.com/news-releases/veterans-day-born-primitive-and-black-rifle-coffee-company-to-honor-american-heroes-with-a-goal-of-eliminating-35m-in-medical-debt-302927311.html
- Canonical: https://groundlevelnews.com/story/veterans-day-born-primitive-and-black-rifle-coffee-company-to-honor-am-d083c0/

Building on more than $50 million in medical debt relief to date, Operation Debt of Gratitude sets its biggest goal yet: 100% of online profits November 6 through 11 will clear debt for an estimated 20,000 veterans and first responders through ForgiveCo VIRGINIA BEACH, Va., Nov. 4, 2026...

_Ground Level News shows a short summary only; the full article and all rights belong to PR Newswire M&A._
